Souvik Saha
KHOSLA Electronics, East India’s largest specialized electronics retailer, commemorated the 9th Anniversary of its Lansdowne outlet in a star-studded event yesterday. The celebration was graced by the presence of Tollywood actresses Madhumita Sarcar and Aparajita Adhya, along with Tollywood Actor Soumya Mukherjee, who promoted their upcoming film “Cheeni 2” during the occasion.
The success story of KHOSLA Electronics is nothing short of remarkable. The brand, known as the ‘Khosla Brothers,’ started with a single showroom in the year 1987 and has now expanded to an impressive 65 stores in 2023.
The highlight of the event was the unveiling of the All-New KGA 4K SMART TV, presented by the glamorous celebrities and the brand’s owners. This cutting-edge 55-inch smart TV has been featured in the upcoming film “Cheeni 2,” where Aparajita Adhya and Madhumita Sarcar can be seen praising its stunning visuals, voice remote, and advanced technology. The TV boasts splendid picture quality, a smart 4K cinematic experience, an impressive refresh rate, and superior functionality. Its sleek design, aesthetically pleasing appearance, wide viewing angles, sensor lens, powerful speaker, bow-shaped base, and high performance have earned it accolades. Apart from its ultra-high-resolution capabilities for watching movies and shows, the TV comes with smart features like voice assistance, OTT platforms, PC connectivity, and easy installation.
The event saw the presence of eminent personalities, including Madhumita Sarcar, Aparajita Adhya, Soumya Mukherjee, Prerna Khosla Gupta (Operations & Digital Marketing Director, Khosla Electronics), Khusboo Khosla Gupta (Marketing & Sales Director, Khosla Electronics), and Mr. Abhinav Gupta (Founder, KGA).
Mrs. Khusboo Khosla Gupta, Marketing & Sales Director, Khosla Electronics, expressed the brand’s customer-centric approach, stating, “Our main aim is to reach out extensively to our customers and understand all their requirements. The customer-centric culture is such that everyone is inclined to the customer across all levels at Khosla Electronics. Our USP has been recognized for retaining not only our customers but also our employees. We offer a wide range of more than 10,000 products from over 200 brands in our 61 stores across West Bengal and Jharkhand, covering everything from large appliances to digital products like laptops, mobile phones, and cameras.”
Sharing her success story, Ms. Prerna Khosla Gupta, Operations & Digital Marketing Director, Khosla Electronics, emphasized the importance of harmonizing operational excellence and cutting-edge digital strategies. She said, “Together, we’ll build a dynamic synergy between operations and marketing, powering our brand’s success in the ever-evolving digital landscape. At KHOSLA Electronics, you can trust that you’re getting the best deal on top-quality consumer durables and electronics.”
On this special occasion, Mr. Abhinav Gupta, Founder, KGA, shared his pride in introducing ground-breaking products to the market. He said, “We have successfully served over 200,000 end customers, who have embraced our products for their exceptional performance and reliability. We are the fastest-growing brand in Consumer electronics from Bengal. We understand what the customer wants today and make products to suit those needs. Our range includes kitchen appliances, LED televisions, Bluetooth speakers, lifestyle products, and more, with a touch of luxury at very competitive prices. Additionally, we place a strong emphasis on after-sales service, considering it the backbone of our longevity in the trade.”
With its commitment to innovation, customer satisfaction, and continuous growth, KHOSLA Electronics remains a formidable player in the electronics retail industry, leaving a lasting impact on consumers across East India.
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