The Bengal Fashion Expo 2017

In a first of its kind unique theme Apollo Gleneagles Hospitals, Kolkata, and The Bengal Chamber of Commerce and Industry came together for the first edition of the theme based fashion show The Bengal Fashion Expo 2017 (TBFE), at ITC Sonar on Saturday, February 11, 2017. The brainchild of Dr Rupali Basu, President and CEO ER, Apollo Hospitals Group, India, and Director, The Bengal Fashion Expo, the mega event, based on the unique theme of ‘Walk the Winter in Cotton’, presented a whole new look for the season, moving away from the traditional thought of getting out your silks in winter. The show was crafted by some of the best designers of Eastern India, a region renowned for its creative use of the natural fabric. The Bengal Fashion Expo is woven around the concept of promoting Bengal, Bengal fashion and business. As Dr Rupali Basu says, it is all about ‘Bengal’s own and India’s finest.’

TBFE’s Walk the Winter in Cotton edition showcased the latest creations of seven top designers of Kolkata, including Shamlu Dudeja, Sharbari Datta, Nandita Raja, Agnimitra Paul, Sayantan Sarkar, Pranay Baidya and Abhishek Ray. With choreography by fashionista Pinky Kenworthy, and makeup by Abhijit Chanda, the ramp-line included renowned names like Sneha Ghosh, Runa Laha, Ishika, Sonal, Shubhonita, Jessica Aaron, Tamori, Ruchira, Akbar Hasan, Sumit, Samrat and Satyabrata, with Biplab Ganguli compering the ceremonies. The two-hour long event which started on time saw over 600 guests in attendance including the glitz and glitterati of the city. The evening was compered by Biplab Ganguli.

Dr Rupali Basu, President and CEO ER, Apollo Hospitals Group, India, andDirector, The Bengal Fashion Expo, observed, “The Bengal Fashion Expo represents our innate belief in the potential of the cotton textile and apparels industry in Eastern India – which has been the traditional mainstay of millions of artisans and craftsmen of the region over the ages. Our idea is to create a platform for showcasing the best designs of Eastern India based on the theme of cotton as a fabric of choice in winter. To help preserve traditional livelihoods, and promote newer avenues of growth for our youth, we also aim to leverage the occasion to promote fresh opportunities in the realm of textiles and associated industries, besides offering an excellent platform for designers, fashion houses, and other key players in the indigenous and ethnic fashion industry to highlight their creative talent to the people of the region and beyond. We look forward to continue this as a Signature Event in the coming years, and hope that the initiative would help restore our State to its rightful place on the National scene.”

MrSutanu Ghosh, President, The Bengal Chamber of Commerce and Industry, said,“The Bengal Chamber of Commerce & Industry with a long and illustrious history, had been involved with the industrial and developmental activities, ranging from the brick-and-mortar age to the high technology, silicon chip era. With the course of time the Chamber has alsoincreased its canvas of activities and is engaged in advocacy vis-à-vis adoption of an interceptive approach aimed at developing emergent technologies and sectors which are the needs of the hour. Our new approaches include development of sectors like Agriculture, Education, Skill Development and many more. Keeping in tune with the times, the present initiative of the Chamber ‘The Bengal Fashion Expo- Walk the Winter in Cotton’ focuses on developing textiles with a special focus on fabrics like cotton. The event stands to showcase the textile industry, enriching the business ecology it inhabits, and isbringing forward gaps and trying to tap emergent opportunities in the field of cotton textiles.”

Ms Swarnali Kanjilal of Adi Mohani Mohan Kanjilal, Mr Sanjay Agarwal of Century Ply, Ms Keya Seth of Keya Seth Exclusive and Ms Anita Agarwal of Minu Sarees are the Associate Partners of the event, while FDDI and Fratelli Wines are the Backstage Partner and Pouring Partner, respectively.

The evening saw Subhodip Ghosh, Director General, BCC&I, Sukanya Bose, Deputy Director, BCC&I; actor Koneenica Bandopadhyay, Danseuse Alokananda Ray, Jennifer Heemstra, Nilanjana Chakraborty, Tanusree Shankar, Actor Saheb Bhattacharya, Rupanjana Mitra, Locket Chatterjee and Mahua Chatterjee in attendance, among others.